دورهمی

دورهمی

Buy Targeted Organic Website Traffic

Imagine that a teacher is a 20-person pilot and your employment condition is to identify only one of these 20 students who have the ability and talents of superiority over the rest. What would be the best way to find a superior person? Test very hard last year? What if all or some people get the same score? What indicators can be used for talent? Google's status is like that poor teacher. Google should check millions of pages every second and consider thousands of factors to find out which top site is!

Now suppose the competition is so intense that several different sites with the same keywords are on the same level; what does Google now have to do?

No longer does family room answer, not bribe Google!

In such a situation, Google has dumped so much of your site and other similar sites to get the best decision! Perhaps you ask what Google dance at all, and what does Google conclude by dancing our site? We have discussed Google's dance talk in detail in this article; we compared Google's old and new dance; we've reviewed the impact of Google Dens on various sites and all the points that your site needs to compete in this breathtaking competition.

What is Google Dance or Google Dance?

Google Dance or Dance Google (Google Dance) is one of the ways that Google, to challenge the search results and do the best ranking (Ranking) is used.

Is Google Dance an Algorithm?

Is dance-google-one-algorithm-counts Google’s dance, or Google Dance, is not considered to be popular algorithms such as Google Panda, Google Penguin, and Chicken Beetle.

If we look at the technical details, then this up and down is a complex algorithm, but most SEO experts do not list it in the list of major updates to Google's algorithm. Some people believe that Google Dens is the same time period as 3-15 days when sites are up and down; others also believe Google Dance is part of Google's main search engine algorithm.

But if you ask for me, I say that none of these matters at all, it's important to know how Google dance works and how to prepare our site for it. It's just not bad to know that Google has begun to use the method since 2003 to improve the ranking of sites and in 2014 patented it (royalty).

How does Google dance work in practice?

In the very simplest, Google bring up temporary sites or new content to the opportunity to make more visible to users are. The user's response (including clicking the link, scrolling the page, staying on the page, jump rate, etc.) in the period when this site is high, is carefully placed under the Google Robots and if this new content could satisfy the users. , Its rank is upgraded. If not, it falls to its first place or even lower.

Google will help users recognize the content they deserve and give it a better place.

If there are 30 similar items with the same keyword, Google's advanced algorithms will start ranking based on the original indexes, but at the same time, these 30 search results will be high and low for a limited number of users.

Google-Dance-In-Results Impact

If something as attractive by Google Dance temporarily to the first page, you can to targeted web traffic and then clicks highly absorbed and then the users more time on the page remained, Google realizes that it deserves to rank higher is. On the contrary, this is true. If a site is temporarily ranked well on Google and is not well received by users, it will soon be back to the same position (or even less).

The impact of Google dance on the search world

At first Google did not have much difficulty rating. Each phrase that was searched matches the title and keyword density in the text, and eventually looked at the blocks. Introducing 10 WordPress Plugins to Improve Site Snooping be sure to read: Introducing 10 WordPress plugins to improve the site's SEO status

Guess what happened? Your guess is correct! So, everybody tried to create worthless and worthless pages that cluttered up the keyword from the keyword, and worse off of several worthless sites! When Google leaed about this Googol, they started knocking it out, and oveight, they placed their stubbo in a Google ranking. Google saw it when it saw the situation and, without ever knocking on it, sharpened its sword, so that it would be time to get to the bottom of this suit.

Many sites in the years before 2003, before the update to Cassandra, Florida and Google Boston, easily ranked in the same dirty ways. Boston's update was the first update to the monthly updates that Google promised, but later preferred not to set the exact timing. The fluctuation in search results began right after Boston's update, but fluctuating in search results or Google Dens in those years had other reasons, which will be explained later. Cassandra's update was a full-fledged attack on Linux with spamming techniques, followed by a flurry of Florida that hit websites that use keyword stuffing.

keyword-stuffing

Today, indicators such as jump rates, page scrolling rates, user interaction with other parts of the site, sharing, and dozens of other indicators affect the rank that results from a page or site in the search results. Most of the new Google indexes are based on user interaction and behavior, which is why user satisfaction must be prioritized.

Google old dance and google dance new

We said that the old Google was relatively simpler and easily deceived. In the not-so-distant years, each time indexing of all websites and ranking them on Google's servers took about 36 days. Changes in rating after these indexing periods were clearly visible. For example, a 36-page page would be at 2nd place, but in the next index and oveight to the ground floor of the League fell to 3rd!

These extended update periods in the Google index and re-ranked, so-called Google Dance.

Since August 2003, Google's dance news has not meant a major upgrade in the database, but instead Google Dens found a new concept. Now the indexing of websites is done more intelligently and more quickly. The algorithms become more and more up-to-date and user behavior more than ever affects the ranking of search results. The new Google Dance does not mean the same changes as the Google Cloud Datastore update. The new Google Dens is a deliberate opportunity for everyone to see.

An example of a good and bad Google dance

Suppose you have just started selling something in your online store and you have done nothing in terms of price, support, content and SEO. After months of starting sales and trying to regularly update the blog and different pages of the site, you'll find that your site's ranking does not matter in the main keywords you are looking for. For example, your site is on the fourth page of search results, and big market players are on the front page.

If you did not know about Google Dance, you would stop working there and then you went to Google to open the store at the crossroads! The good news is that your online store is not always on page 4. Google sometimes ranks better in your store to benchmark its users. Perhaps the rivals of this store are very powerful and old, but you should not worry because Google will give everybody a chance.

The bad news is that you may have been Google's dance for many times in recent months. Google has understood that users are not interested in your store and the current rank you ea is the result of Google Dance.

Note: With the help of analytics tools, these changes can be found in the ranking and upgrading of sites. Temporary changes (about a few days) and fluctuations indicate Google's dance, and if you see a relative stability after these fluctuations, the current status will not change for a while.

How much does Google dance affect?

Hundreds of factors affect site rankings. Some people, such as the quality and quantity of Backlink, buy website traffic or not so, pay more attention to the main SEO tips and content matching with the needs of users, and others have much less impact. Google's dance is not a big update to the algorithm, according to which one can say what factors have become more influential or what causes the rating down. Google's dance is actually a way to benchmark content from the perspective of users. That's why it's not surprising to see Google's poorly crafted websites, or SEO tips on the front page.

As much content and other factors as the user experience of the site is better, Google's dance improves the ranking, or vice versa, as poor content and users experience a worse visit, Google's dance will be lower.

 How long does Google dance?

This course may take a few days to several months. There is no exact figure on how many times or when Google searches up and down. If you are not happy with the current rating of your site content, just update them and wait for Google crawlers to notice changes. So easy to start dancing!

Important: Achieving high rank does not mean getting to a safe and stable place. Any other competitor can perform better by analyzing and finding the weaknesses and strengths. Staying at high levels requires continuous efforts to identify competitors, update, and adhere to dozens of SEO tips.

 

Which websites are most affected by Google's dance?

Google experts do not provide any exact information on this subject, but webmasters and SEO experts have shown that sites that are in the same situation are more likely to suffer from Google DNS

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Buy Targeted Traffic

Social network marketing is usually considered to be B2C (e-commerce between the company and the customer), but new research has proven that this type of business can be done in B2B (e-commerce between two companies). This kind of business is so effective that it can be considered as the most important way of marketing social networks.

According to a survey by Umbrine’s website of 115 marketing experts on B2B marketing practices, 79% of experts said social media is the most effective marketing channel. 38% of them also announced that they would spend an additional budget on social network marketing in the new year.

The question that arises here is why social networks are so effective in increasing the effectiveness of B2B marketing? In this article, we intend to examine the impact of social networks on B2B marketing (or industrial marketing!) And tell you how to use social networking in B2B marketing.

 

Why are social networks important for B2B marketers?

Human being is a social being and always tries to make use of his experience of communicating with others in his decisions. We ask ourselves every day, do you like this person? Can I work in one place? Is this person reliable? We communicate with many people every day. Confidence, knowledge, and commitment to the promise determine the core of these communications.

 

Social networking is the same as online. In this way, B2B marketers can take advantage of this opportunity to introduce their products and services through their social networking activities.

 

Bob Dirsley, CEO of The B2B Marketing Labs, believes that in the B2B marketing world, LinkedIn and Twitter have a huge impact on increasing traffic to the site. In B2B marketing, people first evaluate online services and products online and then act to buy them. So, the first place to look at products and services is its website.

So, the more Buy targeted website traffic your site enters your website, the more likely you are to sell your products.

What is a wonderful way to drive people to the website? Social Networks. While social networking links and Twitter are great communication channels for the sale of products and services, they do not care enough about B2B marketing.

The Best Way to Use Social Networks In B2B Marketing

The use of social networks in B2B and B2C marketing is completely different. Communicating in the social network is not just about the number of audiences, but the type of content, quality, and depth of communication is very effective. B2B marketing, like B2C marketing, aims to attract users' attention, with the difference that in B2B marketing, users look a little bit more detailed about your company's services. Your B2B marketers are usually people who are well-versed with experience and knowledge and are fully fluent in investigative techniques. Your customers in B2B marketing are people who are either self-employed or not a typical audience.

On the other hand, B2C marketing aims to engage customers with the brand and recognize you as a brand, but in B2B marketing, the main goal is to provide solutions to problems.

B2B marketing for products and services is harder

B2B marketing is hard and requires specialist expertise to understand the difference between products and their audience. Also, this type of marketing usually responds in the long run. Therefore, it's impossible to get a quick result from a marketing approach. Sometimes purchases made by other companies are not necessary.

Many companies use the services of other companies only because of their needs, not because they think that buy website traffic this product will make a difference in their business process! By purchasing a suitable product, they can meet their needs for a long time. As a result, there is no need to invest in this. So, producing content that can engage audiences and attract customers is a big challenge in B2B marketing. Usually most companies place B2C marketing at the top of their business, but B2B marketing is also important. The following four methods help you to drive more traffic to your website through B2B-based marketing.

+ نوشته شده در  شنبه 5 مرداد 1398ساعت 0:37  توسط Reza 

Buy Website Traffic

B2B marketing is often boring, to the point where it calls Boring to Boring a joke! Of course, business owners also know this, and this fact affects their performance. Let's explain this with a more precise example.

Suppose a company sells aquarium steam production systems. Their customers are zoos and research centers at universities. In the first view, this may seem a bit boring. In such circumstances, B2B marketing should be creative in its advertising. B2B marketer must first understand the concept of aquarium steam generators. These devices help reefers such as Python snake survive in an environment other than their habitat. Consequently, researchers can study their behaviors. Perhaps many people are not interested in these devices, but surely a lot of people are interested in Python snakes and protecting rain forests.

These types of products are only of interest to the people, and the manufacturers of these products should have attractive and understandable ads for their services. Certainly, nobody tweaks about aquarium steam generators. Therefore, the company should target people interested in piton snakes and rain forests. These are attractive angles of company products and B2B marketers should focus on this issue.

1. Use real people to advertise

One of the shortcomings of B2B marketing, especially in manufacturing and industry, is that they cannot communicate well with humans. The lack of this type of communication gives the customer the feeling that he speaks with a robot. Therefore, all these companies should direct their social networking and content marketing activities towards humanization. Doing the following will help you:

2- Hire an expert

Most companies do not use specialized people to manage social networks, and this does not lead to a good result of their efforts. Common mistakes in B2B marketing in social networks are as follows:

Hiring non-specialists to manage social networks

Many companies use their social networks to hire people who are specialized in their field of work and not in the field of social networks! If social networking is responsible, it should be aware of the social network performance and type of audience. B2B marketing is very difficult through social networks, and the employee of this sector should have a good marketing experience.

200 important factors in ranking a website on Google Be sure to read: 200 important factors in ranking a website on Google

Generate non-social content on social networks

Many companies are unaware of the complexity of social networks and are looking for people who do regular work on social networks for B2B marketing. Activities on social networks are not limited to tweeting and posting on Facebook. Companies need to look for people who create a movement on social networks and bring branded voice to customers.

Not knowing how to engage the audience

B2B marketing in social networks does not mean attracting the interests of a industry. As we said earlier, many businesses produce products that cannot attract many audiences through social networks. For this reason, Buy Social media traffic is the one the way marketers should consider developing something beyond their own products.

Social networks of these types of businesses do not need to be directly connected with the company's services. They can work on more attractive topics and independently market their products and services.

 

How popular is your brand on social networks?

We are choosing from the best social networks, upgrading strategy and increasing your popularity.

4. Use of content marketing on social networks

Social networking campaigns will not succeed without the use of content marketing. These two issues are interconnected and necessary for success. The statistics provided by the Content Marketing Institute show that most B2B marketers also use content marketing to succeed their campaigns.

93% of B2B marketers use content marketing Statistics show that most B2B marketers use content marketing. Image from Content Marketing Institute However, statistics show that all of them do not properly use content marketing. Content satisfaction rate in B2B marketing is close to 36%

Based on our research and activity on social networks, we found that as a company is stronger in content marketing, it is also more successful in marketing social media.

 

Which social networking for B2B marketing?

These days, many social networks are being used by people around the world. Focusing on all social networks is by buy website traffic means and recommended in B2B marketing, as it makes you unable to focus on one issue. As a result, you will not receive good feedback from your ads.

For B2B marketing, you do not need to use all these social networks simultaneously. The following are more appropriate than others:

If you want to use only a social network, put LinkedIn in the top priority. We do not say this sentence merely for the investigation of several studies. We have attracted great customers through LinkedIn since the launch of our website to date. The social network has more than 450 million members from around the world. The greatest benefit of using LinkedIn is the ability to meet new people and communicate with them. The key to success in this social network is to provide users and groups with classy and useful information. LinkedIn also helps companies build and market their brand.

It can be said that Instagram is the most popular social network with us Iranians. Although this social network is by no means the nature of B2B, but due to tight restrictions on social networks in Iran, almost all individuals and businesses have tued to Instagram. Instagram itself, of course, has been a positive step for businesses as well by adding features like making business-centric pages (by connecting the Instagram page to Facebook).

When you tu your Instagram page into a business page, Instagram will give you accurate statistics of user engagement and the number of your forums. These statistics will help your marketing process as much as you can even see the hours and days that users have had the most interaction with your website page.

 

One of the problems with Instagram is that it only allows you to link a link to the bio page of your page and you cannot use the link in your posts. For this reason, it's a bit difficult to transfer the user to your desired page. However, as we mentioned, we are Iranians and we have our own special habits. Certainly, now that nearly all Iranian businesses in Instagram are operating, Instagram can be a good place to market B2B. Twitter is also another popular social networking site around the world providing users with 140-character length tweets. All tweets are read by everyone and nothing is filtered. This social network allows users to direct your users to your website through a link and thus increase traffic to the site. Currently, most Inteet users are using the social network to post new news. Consider Twitter as a great party where you can talk to big people like the famous leaders in a business or even your rivals. You can listen to them and read the latest news of the day. Twitter also makes it possible to create public and private lists. Lists allow you to filter your news and focus only on a specific topic. For example, you can create a list of joualists who cover news related to your industry. If they ask questions or need help with the subject, you can respond to them and, as a result, strengthen your relationship.

+ نوشته شده در  شنبه 5 مرداد 1398ساعت 0:35  توسط Reza 

What is the SMART targeting technique

 

Our lives are full of such coarse and long-lasting goals that many remain as a wish! So far, you've said to yourself, "Why do not I get my goals?" Or "why can others and me not?"

If the answer is yes, you've come to the right place; this article is intended to help you lea the right way of selecting a goal with a simple technique called SMART.

How did SMART targeting work?

In the late 19th century, the American philosopher Albert Habard realized that many people were failing to reach their desires. This was not because they were not clever or lazy. Herbart realized that the problem was that people were not focusing on their goals. In fact, people needed a way to pinpoint their desires to not waste their energy for scattered things.

Focus-On-Goals

Mr. Adams was a consultant in the field of management and management of a company in Washington. In November 1981, he published an article titled "An Intelligent Way to Write Management Objectives." This article introduces the same SMART targeted web traffic, which has a new look at how the goals were selected.

 

 What is SMART targeting?

Unlike its name, Smart is not a smart and weird way. It is not supposed to provide a complex and complex algorithm for your purposes to determine whether your goal is right or wrong. The SMART word has been taken from the first letters of 5 words, each referring to a feature. 5 smart features include:

Mr. Duran realized that if they had the goals of these five features, people could focus on their desires and increase their chances of success.

One small point: The features of a target are not so inflexible and stable, and we see that features have been added to this list over time. For example, E evaluated and R reviewed are two attributes that have been added to SMART later, but in my opinion, these two actions act on their own goals; therefore, it is better not to overdo it, and let's go to the core of the subject .

Write down your SMART goal.

I suggest that you take a paper and an auto before reading the article and note one of your most important goals. Throughout the paper, you can review and correct your goal, and see how much has changed in the end.

SMART target features

We said that according to the SMART method, it is appropriate to determine, measurable, achievable, appropriate and timed. Now we explain each one separately. Read and see if your goal either has this feature.

Look at these three goals:

 

  • I want to make my site better
  • I want more visitors to my site
  • I want 10,000 visitors to visit my site

Which one of these goals can be easily achieved?

 

Surely, the goal is a clearer statement of what we want and exactly what the outcome of the work should be. So, it's easier for the mind to focus on it. So the first feature of the smartphone tells us that the goal must be clear, precise and accurate. That is, you must know exactly what you want? Be careful about the word " exactly " because your goal must be detailed and accurate. So, if we want to make the same basic example of "Increasing site visit" with the above questions, it is expressed as:

You want with good content and advertising, visitors to your site to 10,000 people daily. So, you probably need to buy website traffic from digital marketing consultant. And in the end, you may decide to choose a specific place, like Insta or Google, for your ads.

The goal must be measurable.

Your goal should be such that it can be measured. By measuring, you can easily figure out where you are working, or how many percent of your goals are practiced.

Compare two of the following:

  • I want to see my site more
  • I want my site to visit 1000 people by the end of the month

At a glance, it's clear that the second goal is easily measured, because with Google Analytics you can easily check the number of hits.

For example, if you manage to get 600 site traffic by the end of this month, you've got 60% of the way. How much your goals are spent will give you the energy to keep up your path.

+ نوشته شده در  شنبه 5 مرداد 1398ساعت 0:33  توسط Reza 

Top Elements of a SMART Business Goal-The Balance Small Business

Do you think you have enough money, expertise or time to reach your goal? Marketing and sales are different! Be sure to read: Marketing and sales are different! wait! This does not mean that you cannot set the big goals or things that others consider impossible to do! You can, of course, be uplifting, but first you need to be realistic looking at what resources your needs are, what facilities you want and what capabilities you need to build yourself.

 

What is the trick of choosing big goals?

Note that this is not meant to mean fictitious goals. The imaginations from the very beginning that their assignments are clear and false. For example, do not say I want to go to the weekend!! Here we are talking about the goals that are very large but not impossible. That is, you probably will not have the ability to do it now, but with this account you are eager to come to it in the future. What do you do with these goals?

Shorten these goals to smaller targets, because it's easier to achieve small targets. Then plan one for your smaller targets and celebrate for each goal you have or celebrate. Finally, every long way is made up of small steps! The good thing about this is that when you reach every small goal, you feel your progress, and this feeling of progress will motivate people to continue their path.

Examples of SMART targeting by corporate executives

Now you know that there is a SMART way to Buy targeted traffic that has more chance of success, how it is selected and what features. It is not a bad thing to know that you are not alone and there are many successful people in the world who use this technique for their personal and business purposes. In this section, we read examples of smart targeting by successful business executives.

OK! For the sake of clarity, suppose that your goal is to become world champion in Taekwondo. Well, this goal is very big for someone new to the taekwondo class. You may lose your motive for a long time. So, tu it into small targets:

  • Goal 1: Complete the training classes
  • Second goal: Provincial Championship
  • Third goal: national championship
  • Goal Four: World Championship

This! You see? All the small targets are on the big goal and approach you.

Targeting helps your unconsciously know everything is tidy! And there's no need to compare the situation one day a hundred times with the goal and to be disappointed, but to compare the current goal with just the next step! The goal you set should be consistent with your other goals. Also, be careful that this will fit your personality, needs and spirit. To clarify this, it's enough to know why you should do it. Ask yourself: Is this the target that you want or need? Think about what you have achieved, then what changes do you have in your situation? Does this change make you happy? Or just because the rest of you asked for it or because others did it, have you decided to choose such a goal for yourself?

All these questions will determine the purpose for you. When you answer these questions, you realize that this goal matches your character, spirit, and goals. To assume, an online store has set a target increase of 10%. What profit does it have for this? More people go to his site and his products are more visible. Seeing more may increase the sales of your products, and all this will be effective on its success. So, this goal is completely in line with the main purpose and other goals of the store.

Goal should be timed.

There is a law that says that things get caught as much as you can! In addition, if you want to do today-not tomorrow, be sure to do your work -dump or deadline.

Maybe you're wondering how much time should I spend on each job? When you specify, you must have a reasonable time. Do not plan too slowly to slow down (because it's time to spend!), Not too tight. If any small thing happens, you must get back to work.

  • I want my site to visit 1,000 people
  • I want my site to visit 1000 people by the end of this month

In the second case, I have a specific time, so if I want to buy website traffic and advertise, make a good story or increase my service, I'll have to do it at that time.

Do not be afraid to change your goal

And in the end, do not forget that the SMART goal is just like anything else in the world! So, how often do you see your goal? Whatever you go, lea from your own experiences and feedback from others, and where you need to correct your goals. Both the wishes of Adam and the surrounding environment change. Maybe what you've been doing two years ago will no longer work. By doing this, you perform two evaluation and review operations that were added to the SMART. Look at 101 marketing strategies and strategies you need to know Be sure to read: Look at 101 marketing strategies and strategies you need to know

+ نوشته شده در  شنبه 5 مرداد 1398ساعت 0:32  توسط Reza 

What is branding and why should you care

You still have the phrase "What is a brand?" Have you searched? If you do, you will encounter more than 10 definitions and concepts. I can even say that these definitions are so different in some places that they do not talk about a thing at all! That's why you'll have trouble understanding the brand concept of these definitions. So, what should we do? It seems to me that if we know what the brand is, it's easier to reach the goal: the brand is not a logo, the brand is not your company name, and the brand is not a symbol or trademark either! Yes, all of this affects your brand and the brand has all of these, but none of these are brand-only brands!

What is branding

Before you know what brand is, you should remember that the brand is not something sitting in the marketing room, the public relations room or the company's headroom! In fact, brand is, in fact, an abstract concept created in the minds of your users and customers and it can be said that there is no exteal existence!

In the simplest terms, let me explain to you where your brand originates from customers 'and users' minds: Suppose you exist as a business in the market and provide customers with a range of products or services. Users, too, for whatever reason, prefer you to your rivals and interact with you: what does that interact with you? They will interact with your website if they want to buy from you, or they may talk to your support department if necessary and then use your product or service targeted website traffic to your product and easy step to sell your products

After all this is done, the customer will have a final image of you, a picture that brings together all these experiences, in other words, your customer will know with this image. Well, that's exactly what we call "Brand"! The image that the customer has of you, and this image will have a huge impact on your next purchases or when the customer wants to talk about you with someone else!

Each of the interactions your customer has with you and the different parts of your collection is a story for him. If the customer feels that your products or services are new and innovative, these features will be part of your brand in the user's mind. Or, for example, if the packaging of your products is particularly beautiful and delicate, the image that your brand will bring in the user's mind will be a beautiful and delicate image. But this coin has two sides! That is, if your products or services are weak on the other hand, the same image of your brand will be created in the mind of the user!

Each interaction sends a message!

Have you seen the guides that refer to each side on one side? If you want to find out more about branding, we can use these boards. Every interaction that a customer has with you is a flash, a flash pointing to a point and its message is different from the rest of the flash.

For example, your product (which is one of the biggest customer interactions with you) may give the customer a message that you are innovative and creative (maybe you have a product that is not very popular on the market); another is your company flash (for example The beautiful packaging of your product gives you the message to the customer that you are a plethora of delicacies. But in the meantime, suppose there's another flash that does not have a positive message like the rest of the flash: for example, a member of your support or public relations team talks to the customer with a bad tone and his flash is on the other side! However, Sales lagging a little this season?  Could be one of the short treatments for any brand to buy website traffic as quick, easy and safe jump start to help ensure you reach your goals!  The key is driving prospective customers to your website Brand. this is also part of the interactions your customer has with you and you cannot delete it. Now if you put all these together and make a conclusion, the picture that comes with is the image your customers have of your brand!

I can now say that the brand debate has somehow broken your way because you know that your brand is a collection of messages that you send to the mind of the audience. Now more than that, it should be easier for you, because your work has come to pass. Just check all the interactions your user has with you and try to give him the best experience. This way you can become a stylish and strong brand in the minds of users!

Two Case Studies: The Disney World and Cyrus Stores

Let's look at an interesting example: the Disney world! All of us have heard the name of this weird world, or at least Walt Disney know. You probably also know that Disneyland is one of the most popular entertainment collections in the United States and around the world. Now let's talk about the brand of such a large and global set. A brand that Disneyland itself has defined for itself is a " magical family fun "! It looks attractive and tempting, is not it?

Do you think Disneyland is doing what it does to create interactions with customers in order to strengthen this message in their minds? The first and most prominent example is movies that may be part of your sweetest memories

Have you looked at the things we talked about so far? Making movies, building a park, putting characters like fancy characters in parks, creating interactions between people and these characters, and dozens of other services and innovations ... Can any of these items alone represent the Disney brand? Not! But when these issues all come together as puzzle pieces and deliver their message to the customer as best, they can, it finally comes up with an overall picture of the puzzle that we call Brand or Brand Identity!

+ نوشته شده در  شنبه 5 مرداد 1398ساعت 0:30  توسط Reza 

Common Mistakes Made by Small Business Owners

Setting up and managing a business is not always easy. In deciding, all matters of conce should be noted. The pressure on this issue may lead you to make the wrong decision, and eventually your potential success will be eliminated or at least your failure.

There is no accurate and error-free planning that can guarantee the success of small businesses. But there are mistakes that are common and at the same time dangerous and business owners commit them. In the following, 10 of these errors are mentioned that you should avoid them if you want to set up your own small business.

1 Ignoring the planning stage

Planning may be tedious and tedious but launching a business without strong planning is just like stepping in the dark. This planning includes research on the adoption of business ideas and the potential of the market. Designing a business plan, financial plan, and targeted email marketing plan are one of the most important things to consider when planning.

2 Not targeting

When you start your own business, the goals that you have in mind keep you in the path to your daily activities. Be sure to set SMART goals. Each of the SMART letters represents a feature:

  • Specific: S or Specific
  • Measurable: M or measurable
  • Achievable: A or achievable
  • Reasonable: R or logical
  • Time-bound: T or time-bound

In this way, you specify your destination and your desires, and take clear, clear steps to achieve it.

3 At least getting your products or services

Not having confidence in your abilities and fear of failure, many times make us less likely to cope with the products and services we can offer. This is a very dangerous path, because it can destroy the unique value that we can provide in our business and, as a result, cause us dismay and disappointment. It will be very difficult to recover from these conditions. Not all Alexa traffic service companies are created equal.  Go with a reputable company that will ensure your by buy Alexa traffic is safely delivered from known and relevant sites which will create solid, long term score improvement. So, when you start your business, you need to thoroughly examine the market and consider the most appropriate price for your products or services.

4 Lack of customer identification Ideal

Knowing the ideal customer for the business and the services you provide is the most important part of any successful marketing campaign. It is not enough to allocate a marketing budget and little effort in this area. You need to look at the marketplace to find out which customers need to access and where to find them and how they react to your marketing activities. All this is not possible without proper definition of the target customers and their prioritization.

5 Avoiding New Technologies

Technology can provide new opportunities for small business owners and help them increase the productivity of work and activities and even save on their costs. New technology may seem scary at first and leaing and understanding will take time. But remember, the reluctance to adapt to technological advances will hurt your business in the short and long term.

6 Fear of marketing

Marketing is done in a variety of ways, from mouth to mouth, to routine methods. When it comes to marketing, there is no specific rule and rule. Marketing should be determined by the type of business and your target company. Assuming you do not need marketing and that customers and orders are attracting you, it's a mistake. US State Targeted traffic to your products and services are not properly targeted to potential customers, they will never be aware of those products or services to decide on buying or using them.

7 Excessive costs

There is not a lot of investment to set up a small company. But some of the owners of these companies think they need to spend a lot of money on marketing, equipment and software for the best of the market. If you do a bit of research, you'll find other options at a lower cost. Determining the right budget to start your business and complying with it, and preventing excessive costs, is always the best practice.

8 Spending on costs

Some small business owners, on the other hand, will be roofed to save money when they decide on the budget, and do not spend enough money on many occasions. Of course, to start a new business and its progress, there are certainly low-cost methods, but over-saving and not investing in the growth of your company will severely restrict your potential and your company's potential.

9 Take all the tasks and responsibilities

A small or medium-sized company may want to know how it can do all the work of the company alone. But this is not necessary. Entrust part of the activities, including finance and accounting, an accounting firm provider of accounting services and tax services, could be one of the best ways that owners of small and medium companies can do well build your business. Because when managers have enough time, they can do things that are in their own profession and solve more important issues.

10 No sense of responsibility

Launching any business and business requires a set of personality traits that put the person in the path to success. These features should be motivation, perseverance and a full understanding of sense of responsibility. Owners of small companies should be prepared to sacrifice, take adequate time and deal with future challenges, so that their company succeeds. Want to reach your targeted demographic while they are out and about this summer? Real traffic comes from mobile devices, both iOS and Android.  To buy mobile traffic, simply select the amount of traffic you want including geography (by country) and one category that best fits your business/topic and we will start sending traffic your way. 

We all make a mistake. It's important to be aware of our mistakes and to constantly strive for our small company to make smart and informed decisions. When you do this, you can take control of each error after committing it and ultimately succeed. In this regard, the Financial Services Institution is ready to provide complete tax advice to your tax and financial advisor by providing tax advice. Buy website traffic as a part of your integrated marketing plan and let us do the heavy lifting for you.  Between our standard and premium services, we have something for every budget and need.  The best part is that all services are targeted so that you can cast a narrow net and find your ideal demographic.  Contact us today!

+ نوشته شده در  چهارشنبه 29 خرداد 1398ساعت 4:09  توسط Reza 

Financial Mistakes to Avoid in Your Small Business

Once a successful business is launched, the challenges of the owners of these businesses are just starting. At this stage, the millions of organizations that want to remain in the realm of competition must begin their long-term planning to maintain the factors that make them more profitable than their current operations.

In this article, we introduce Garrett Gunderson. Gareth Ganderson is an entrepreneur from Salt Lake City. Ganderson founded several successful companies at the age of 35 and is the author of the selling book Killing Sacred Cows. The title of Ganderson's book illustrates the approach he has taken to advise thousands of business owners and entrepreneurs; business owners and entrepreneurs, many of whom specialize in professional services such as dentistry and chiropractic, chiropractic therapy, and spinal cord transplantation. And Ganderson is trying to teach them how they can be prepared for the results. Gonderson also specializes in helping business owners optimize their monetization practices and discover ways in which they will inadvertently discard some of their money.

Ganderson tells us about the biggest mistakes that business owners make and tells us what they think they should do. Many of Ganderson's strategies are contrary to expectations and beliefs and their results are impressive, but he assures that none of them requires unusual investments or strange tax strategies. Here are some of the mistakes Ganderson has noticed most of all, and we provide suggestions we can all use to better manage our business finance:

1. Focusing on gross profit and ignoring income and net income

If you hear that your rival has reached $ 10bn or has hired 10,000 people, the first thing that comes to your mind is to figure out how you can get ahead of it, right? But a much smaller business can operate at a higher level of profitability, and generally a stronger organization. Each thousandth you ea, and you consider it as the net profit of the company, for your business and for yourself as the owner of the business, is much more valuable than the huge amounts eaed before deducting your costs and expenses. Can you streamline processes? Save on inventory? Save on taxes? These are the most valuable questions you should ask yourself. But most business owners and businessmen do not think about these questions, or at least they do not pay enough attention to these issues. Do not even go out when needed tax advice from accredited institutions. Some of them, even though they do not have enough time to design and follow up the proper financial system, do not buy website traffic out to outsource accounting services.

2. Earlier business diversification

Where should you invest your profits? Ganderson offers a new idea and asks: Why not invest in your business and your own? Ganderson says, "Focus on your business and do not seek to diversify your work. By keeping cash in your business as an opportunity archest, create opportunities for your business. "Gonderson continues, Cash is the first and best investment since it allows you to make good choices. When you have a small cash, you accept bad customers. He calls them "killers of time." But your growth happens when you have enough money and spend on things you know about them. "I'm not familiar with social media traffic, so investing on Facebook shares is an inappropriate idea for me," says Gunderson. But I know trade and money. The best thing to do is invest in your own business and then invest in something you know. "Ganderson says there is not any bad investment, but there are only bad ones.

3. The lack of focus on the correct value equation

Gonderson continues, billion revenues are generated as a result of value creation. The largest forms of capital in each business are Mental Capital, your expertise in product and service provision, and relationship capital, audience, platform, organization, customers, family and friends.

Intellectual Capital + Communication Capital = Financial Capital

When these factors are in balance, the organization achieves brilliance and success. But when you're not in harmony, trying harder to work based on false philosophies will not yield good results. The business activities that go beyond your capabilities and capabilities are like running on a treadmill and asking others. Sometimes the business owner also tries to provide a value proposition that has been successful for someone else or for a different set of customers, but not for him. Like a dentist who tries to sell real estate alongside his main job or a marketing consultant who suddenly decides to use the revenue eaed from targeted email marketing services to buy and lease private jets. When the business cannot match its value proposition with its platform and its natural audience, things do not go well.

4. Not understanding the fact that novices rely on investment, but geeks rely more heavily on cash

Have you ever noticed that the biggest investors usually spend more time on making cash, not investing? But business owners feel the need to invest heavily on this and that, and do not work enough to protect their cash by keeping cash. What is the biggest cause of business stress and ultimate failure? In general, this is not a problem on the balance sheet, but there is a lack of operational cash.

5. Lack of investment on individuals

Ganderson says many business owners hire very cheap employees. This is wrong thinking and they have to hire the best. They should also invest in technology and expertise, as they simplify and streamline processes and eliminate duplicate processes. Meanwhile, smaller companies may recruit part-time professional and professional staff rather than hiring some specialties that do not require full-time attendance at a company. The optimal mode is to provide professional and accredited institutions with some of the company's activities, such as financial services and tax services that are routine but vital and time consuming and do not require direct business owners.

6. Not understanding that there is nothing like passive income

According to Ganderson, nothing will be eaed in retu for doing nothing. Recurring revenue requires less work overtime and therefore a worthwhile goal. But if you do not manage this income at any stage, then the performance of the result and even your income will be lost.

7. Believing that they should do things themselves

There are things that you do better than anyone else, and so you continue to do the work yourself and delay the hiring of others to perform those tasks or avoid paying for quality, and you say: "If you want to do this right Do it yourself, you have to do it yourself. "Gonderson says this is a misconception that prevents your business from growing with targeted web traffic (or even your own).

8. Listen to financial managers who have a "diminishing" mentality

The worst advice given by some financial managers to business owners is to tighten their belts and reduce their costs, while they cannot tell where to cut costs. Or sometimes they tell you to increase your cash flow by getting a second job. "If you have a dentist and have a second job, I will not go to you again," Ganderson said. "This mentality is diminishing, and the mentality is not productive, and it's basically wrong. If you spend the time spent on the second job, concentrating more on your work, you will succeed. "So, be careful when choosing financial directors or institutions you want to get financial advice from, and first, transparently with Leave them together. Having such a mentality will in the long run hurt your company's core business.

9. Not understanding that debt and debt can be good

In business, Gunderson says, do whatever it takes to make a cashier to spend on the owner of the business. (Of course, this cash must be spent on increasing your business revenues, not for additional rewards for buying a vacation home and luxury cars.) According to traditional thinking, when you have extra money, it is used to pay any debt that is due to be paid. Or, follow the cost of your balance sheet with the highest interest and pay it first. But according to Ganderson, the best way is to look at the loans you have, divide the monthly payments, and assign your cash first to the one that creates the lowest cash flow indicator. To do this, you need to use accurate calculations to choose the best loan appropriate for your business.

10. Imagining that more work should be done for more results

Gunderson says, "If you have an income of one billion a year and find out that other people who have your business ea $ 2 billion a year, you get upset. But when you have a better strategy, you'll find ways to increase your productivity, employee productivity, and business development boundaries, profitability and revenue without having to work more. It's just enough to get the most out of your strategy with better resources than the available resources or resources that are at your fingertips.

Last speech

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Now log in to the following link for advice and contact the experts of this institute.

+ نوشته شده در  چهارشنبه 29 خرداد 1398ساعت 4:06  توسط Reza 

keys to improving your teams customer service skills

 

You probably have several hundreds of processes per day in your business. For example, you may want Keyword Targeted traffic to follow a specific process to write a report, manage customer complaints, communicate within customers, or create a new product. You might also have encountered the results of inefficient processes. Dissatisfied customers, nervous and distressed colleagues, backward work and rising costs are just some of the problems caused by inefficient processes. That's why, when a process does not work well, it's very important to fix it and improve it. In this article, we will examine how to process the process.

Business processes

Processes can be formal or informal. The formal processes (also called procedural) are documented and have certain stages. For example, you may have a specific procedure for receiving and registering invoices or connecting with new customers. Once formal processes become important, there are reasons for safety, legal or financial compliance with their specific stages.

Informal processes are usually created by people themselves and may not have been written. For example, you might want to follow steps to register a meeting or conduct market research.

The Importance of Efficient Processes

Most efficient processes are common in one case: all of them are designed to simplify your work and your team.

When all follow the set of tested steps, there will be fewer failures and delays, duplication will decrease, and employees and customers will feel more satisfied.

Processes that do not respond well can cause many problems. For example:

  • Customers may be complaining of low-quality products and services.
  • Employees are disappointed and indifferent.
  • Duplicate work or do not do anything completely.
  • Costs increase.
  • Waste resources.
  • Difficulties and obstacles to work will increase and things get lost.

Note: 
In this article, we focus on process changes and aim at improving existing processes. If you would like to start with the basics, read Reengineering Business Processes.

Improve your team processes

When you encounter some of these problems, it's time to review and update the related processes. To do this, follow these steps:

Step 1: Write the process

When you decide which process targeted web traffic so needs improvement, write it down using a flowchart or line chart. These tools depict the steps in the process (flowchart plots are a bit more complex than flowcharts but are great for the processes that a few people or groups are involved with).

You need to examine each phase of your process in detail, because it's possible that some of the processes have a subframe and you are not aware of them. Consult with people who use these processes to make sure you do not miss any important point.

Step 2: Process analysis

Use the flowchart or line charts you provided to identify problems in the process. Keep in mind the following questions:

  • Where is the process frustrating for team members or customers?
  • Which of these steps will put people at bay?
  • Where does the process lead to increased costs or reduced quality?
  • Which process steps require more time or lead to delays and latency?

First, use the root cause analysis process or the process to track process roots. However, if you only fix the effects of the problem, the problem will continue.

Talk with people and see what impact the process has on them and their work. Do you think the process has a problem? Or what suggestion to improve it? Then examine other groups in your organization and find out what tactics and methods they use to deal with similar situations?

Step 3: Process redesign

Now, you need to redraw your process to fix the problems you identified. It's best to work with people who deal directly with the process. Their ideas and ideas may show you new approaches. Also, if they are involved in the early stages of making process changes, the likelihood of their accompanying changes will be further increased.

First, make sure that everyone has an understanding and understanding of the process, and they are aware of exactly what to do through this process. Then, check how you can fix the problems identified in step 2 (a hurricane can help you in this case). Write down all the ideas that others are suggesting for the change, regardless of the costs they are looking for. Then, pick out the right solutions, considering which of your team ideas are closer to reality and practice.

Start by analyzing the effects to understand all the effects of implementing your team's ideas. Then use risk analysis and failure analysis and its effects to identify the risks and failure probabilities in your redesigned process. Depending on the work area of ​​your organization, by setting up an online comedy club and online laugh.  Every video can improve Alexa rank in every website.  Nobody feels like overexerting themselves in the summer heat ... that includes those pesky marketing projects that nobody seems to want to take on like improving your Alexa ranking.  But, did you know that with a few clicks of a mouse, you can Buy Alexa traffic which will positively impact your score quickly?  And with the right company, it's safe, easy and affordable.it may also be possible to implement customer experience at this stage.

These tests help you identify and understand all the implications of each idea and make the right decision. When you  and your team agree on a process, draw a new diagram to annotate each step. 

Step 4: Resources Needed

Now you need to supply the necessary resources to implement the new process. List all the steps you need to implement the process. To do this, you need to get help from senior managers or colleagues in other areas such as information technology and human resources. Communicate with them and make sure they understand the benefits of this process for the entire organization.

Step 5: Implement and transfer the changes

Improving business processes is likely to require changes to existing systems, teams or processes. For example, you may need to use a new software, hire a new member for your team or organize training courses for your colleagues.

It may be a project to implement a new process! So carefully plan and manage it. To solve the time-consuming problems, run a trial version of the process to examine potential problems. Remember that making change is not always easy. Individuals may resist change, especially when they are the part of a process that has worked for a long time.

Step 6: Process review

It rarely comes up with anything ideal from the very beginning. So, after you have launched the new process, carefully monitor how to buy cheap website traffic things work in the weeks and months ahead to make sure they work in line with your expectations. This monitoring will help you identify and resolve potential problems immediately after it occurs. For process performance, be sure to ask people who are closely involved with the process and ask them if you are disappointed with the new process. Use continuous improvement strategies like Kaizen. You can now notify your customer for the remaining 50% of the remaining bill. With a comprehensive process for completing a design project, you not only create a closer relationship with your customer, but also make them something memorable. Friendly design will bring fresh and active customer and keeps all customer for visit all details you offer in website and there is another way to keep visitors in your fresh website and boost your Google ranking by buy website traffic. And, another bonus that comes with Targeted Organic Traffic is that it will improve your SEO and Alexa Ranking. Small but continuous improvements will greatly help the process to stay productive.

+ نوشته شده در  چهارشنبه 29 خرداد 1398ساعت 4:03  توسط Reza 

Creative Ways to Start Increasing Sales Online Today

Today's online business is gaining momentum and many companies sell their products and services online. In this article, we will explore ways to increase online sales and lea to use the test and error to find the best way to increase our sales. Here are 12 different tests that can be used to measure various ways to increase sales.

The core values ​​in my company are "to test everything and not to accept nothing." Because after many years of activity on the Inteet we know that we cannot say which strategy or orientation has the best result unless we have tested it. This rule is true even for brilliant strategies, because there is always room for improvement.

Basically, the only way to discover what works on your website and what does not work is to experiment, and this is the best way to increase sales in an exponential way. If you dare to go to sea and run just one of the following tests, you will find out how correct this is, especially when you see a dramatic improvement in your total income.

Test 1: Provide only one product or service on the main page of the site

Do you sell multiple products or services on your website? If so, I highly recommend you test if this is the best strategy for you. We've found that always offering less products in one place, and using more text to describe those products, will increase sales. Here, focus is more important than anything. Instead of trying to satisfy all those who visit your site, and presenting a large number of products that have a very small explanation for each one, if you only provide one product or a set of related products, in fact, The key combination of benefits is focused on answering all the questions and conces of visitors about your product. Of course, you do not need to stop selling other products. You can always submit these products to your customers through other pages or follow ups (see Test 12).

Of course, the best way to ensure that this strategy is effective is to test it for our target audiences. Write the sales letter for your original product and place it on the main page of the site. Then run this test for one or two weeks to determine if it will increase your sales.

Test 2: Change the location of the proposed newsletter, to attract more loyal collaborators

The offer of opt-in offer is a tool for collecting e-mail clients and creating an e-mail list that allows you to keep in touch with your subscribers on a regular basis, create trust and loyalty in them, and Sell ​​your services to them. But did you know where you put the opt-in offer on your account has a huge impact on the number of subscribers you collect?

If you do not use a long sales letter, put your opt-in offer in the most prominent place on the main page of the site. Most visitors see the top and bottom of the page at first glance. At the very least, put your opt-in proposal into the "top area" of the site's homepage, which is where the visitor sees the page at the beginning and before scrolling down the page. If the sales letter is long, you have to put the opt-in offer on the second page of the text, and before you put it, first draw the visitor's attention by identifying their problem and impressing them with credentials, experiences and Brilliant satisfaction of satisfied customers, fix your credentials.

You can place an opt-in offer on all pages of the site so that it can always be visible to visitors to the site or placed in the "hover ad" (see next test). By providing more opportunities for registering users in the email notification system, you will get more subscribers. Try this method and see its result.

Test 3: Increase the impact of advertising using floating advertisements

Undoubtedly all of you are familiar with popups. The same small windows that offer special offers or other information, and sometimes appear suddenly when you visit a website. Popup has been a very useful tool for online marketing over the years. But since a percentage of Inteet users hate it, Google, AOL, Netscape and others have launched popup blocker software to counter it.

Inteet users should choose whether they want to see pop-ups. But most of this software automatically block pop-ups, and visitors to the site are deprived of viewing useful information that may be beneficial to them. Of course, this was before the technology was discovered, which allowed you to use ads that act like pop-ups but are not pop-ups and therefore not blocked. This technology is called floating advertising, and it is worth the test on the site.

In fact, when we tested the use buy website traffic of hover ads on our site, the site sales increased by 162%! These ads are effective because they provide important information such as a subscription to a newsletter or a special offer for a limited time right in front of the visitor's visibility.

You can put the newsletter proposal in the hover advertisement and see if this will increase the number of subscribers. When we used this method, the number of people who subscribed to our newsletter increased by 86%. You can also test how many viewers click on the floating ad on the specific page on your site and how many of them will enter the special offer page through a regular link that is located on the main page of the site.

Test 4: Provide various benefits in the title

The title of the article has a huge impact on your sales. In most cases, this section is the first part of the site to be viewed by its visitors, so it should attract the attention of visitors and stimulate them to read your sales letter.

Successful title is the title that emphasizes the problem your target audience encounters and highlights the main advantage of your product or service that makes it difficult to resolve. Here's an example that shows how you can change the title to maximize impact on the visitor.

One of our customers used the title on its site: "Box4Blox - Amazing box of Lego toy storage." This title tells you what the product is but does not say what it does to you. This tag does not cause the visitor to have any reason to continue reading.

Now compare the previous title with this title: "Finally, discover the mystery that has caused more than 50,000 Lego children to love in the world, really enjoy the sort of room they have!" This title offers an important advantage for the product and the solution. There is a problem here that encourages children to sort out their equipment and enjoy this.

Test 5: Make a problem in your text and show how you can solve it

In the first few paragraphs that appear on the main page of the site, you need to explain in more detail about the problem introduced in the title and show your audience with whom you have a common sense (only when the audience feels you understand their problem). Feel confident that you can solve that problem).

After the problem is raised, you can introduce your product or service as a solution to that problem. By insisting that your product or service exactly solves the problem of readers, you will ensure an increase in sales.

Test 6: Increase the credibility of your text and increase the confidence of visitors

It is very important that your copy of the sales copy is valid for you. Through this process, visitors trust you and feel comfortable in the purchase. There are many ways to do this effectively, and here we are talking about two of the fastest and easiest ways. If you do not currently use these techniques, improve your text and compare it with what you are currently using. You will be surprised to see the difference between them.

One of the best ways to create credit is to use customer satisfaction in a sales letter that includes a selection of real emails or letters from customers stating how your product or services help them fix their problem. The last point is very important. Customer satisfaction, which explains what your product was doing for you, is much more effective than the satisfaction that simply says, "your product is great."

You can also add a section in the text to increase your credentials, which includes a summary of certificates, experiences and any other background information that will make you competent to solve the problem of your target audience. You must persuade your readers to accept that you are the best person to provide a solution to their problem.

Test 7: Focus on site visitors, not on yourself

The most successful contextual text for sale is the text that focuses on the reader. Most business owners ignore this golden rule. Look carefully at your web text. Is it full of references to "me" and "us"? Instead of using sentences such as "i've designed my time management software with regard to busy landlords," you can use the following sentence: "Your new time management software frees you from your time so you can spend more time with Spend your family. "Look for the words" I "and" We "in the context of your sales promotion and replace them with" you. "

Test 8: Make the necessity in your text and convince readers to buy from you right now!

It is very important that the promotional text of the sale induces the necessity of the visitors and makes them buy from you now. The best place to do this, close to the end of the sales letter, is close to the call button, which invites the visitor to act, such as buying, joining, and .... Here are some of the most effective ways to create a sense of necessity. You can try each of these ways for your current text:

  • Offer a discount for a limited time, so that visitors have a discount to buy it before you can buy a certain date.
  • Provide additional rewards when purchasing visitors within a specific time frame.
  • Provide only a limited number of your products or services.
  • Provide a limited amount of reward.

Test 9: Remove any references to "buy" from the top of the page

People usually enter the Inteet to access free information. If in your text, start attracting the customer very soon, you may lose them in the end before you can tu them into your customers. First, you need to be interested in what they are facing (as I briefly described in Test 5) and how you can solve them. Once you reach this goal, you can start selling the product.

A simple way to improve the sales letter tone is to remove all references to "buy targeted traffic", "price", and "sale" from the top of the page. Then compare the results with your previous text. Do not forget to mention buying or paying for the reader before becoming interested in the product and gaining his confidence in the purchase.

Test 10: Make the product image more attractive

Using images of the product makes the product appear to be "more realistic". Using images is a powerful tool for selling. But sometimes revealing very soon the nature of the product in the sales process prevents sales. Be sure to emphasize the benefits and values ​​before you can explain exactly what the product is. Insert images near the top of the page and compare the call button at the bottom of the page (when you ask for a product purchase). You can also test other modes. For example, put images on the order page or try to respond to the lack of use of images. By carefully analyzing sales during each test, you'll know exactly where to put the product images to its maximum impact.

Test 11: Getting the attention of "browsers" by changing the format and appearance of the text

Very few site visitors read the word for word-of-mouth as your sales from start to finish. Most of them, while scrolling down the page, only "review" the text, and only read specific words and phrases that are very specific and attract attention.

Therefore, you should try highlighting the key benefits of your product, to find the right combination that can attract the attention of people who just do not read the text and carefully read the text. This can be done in the following ways:

  • Use bold, italic, and highlighted (to a small extent) to emphasize the most important benefits of your offer.
  • Changing the length of the paragraphs so that the page does not look like a block of text in the same format and uniform.
  • Add sub-headlines that emphasize your original message and encourage visitors to read the next paragraphs.
  • Left the left of the text ragged (because it is easier to read than the "aligned" text, which uses the full width of the page).
  • Place text strings or sub-headings (but short) in the center to remove them from the body of the text.
  • Use the bullet list (like the list used here) to emphasize the key points.

Test 12: Adjust the exact follow-up process to maximize sales and increase repeat business.

Tracking customers and subscribers using an autoresponder (auto-mails) is important to increase sales, because before you buy a person from your site, you usually have to make multiple calls.

In the follow-up email for new subscribers who have not yet purchased from you, you can repeat your offer and ask again about the purchase. Immediately after signing up for new subscribers, send follow-up emails and make them retu to your site for a reason on the same day of registration. You can post the follow up email three days after the first visit of subscribers from your site. And compare the results from the two methods.

Tracking existing customers is just as important. Indeed, quizzes show that 30% of them will re-buy if customers are given another opportunity. This will help you create useful, long-lasting relationships with your customers, and thus offer them other backend products associated with the original purchase. You can submit a backend offer immediately after Make a purchase by sending this offer three days after purchase to determine which method will lead to a recurrence of business.

Advantages of Split Testing

At the time of testing the site, you need to test only one item at a time to find out exactly which change has affected the results. This is exactly the same in a multi-threaded test method that is called an A / B Test or an A / B test. In this way, site audiences are divided into two groups, for example, in the same time frame, from a title and headline for a group, and from another heading for another.

This is an ideal strategy for testing all online businesses, but it's especially useful for new web sites that have less traffic, because it's a great way to get accurate test results, regardless of how much traffic your site has. Here's an example of how this works.

If you want to test elements of your sales letter, consider the best-selling letter as a "control" version, which is the measure that all tests are based on.

For example, to test a new title, you need to create a new web page that's the same as your main prompt, and the only difference is the new title that's used. With the special test software, you can get exactly the same time frame, pushing half of the customers to the old and the other half to the new page. For example, if you have two customers with the names Bob and Jane, the test software will allow you to see the "A" sales letter on the same website URL, and at the same time Jane will see the sales letter "B". Other customers will also be equally divided between two different sales letters.

If through tracking the number of visitors entering each page and buy cheap website traffic and the number of sales per page, you will find that a sales letter with a new title of 15%, sells more hits, indicates that the title New is more effective. Then you can test other sales letter elements one by one and gradually adjust the sales process.

With this software, you can test two different sales letters over a period. What will happen if you use one of the titles in a few weeks instead of using this software, and then use the title in the next few weeks after that? If, for example, there is an important vacation in one of these test periods, and there is no such holiday during the next period? Or if the big television event occurs only in one of the test periods? If any of these conditions would cause fewer people to use the Inteet during one of the test periods, the results will be largely deviated and distorted.

By using software such as the following, you can simply make fundamental tests:

Web Trends offers a range of test services in retu for basic fees that are paid once or monthly. You can also use the trial software for free. This software allows you to go beyond multi-threaded testing and test several different things at the same time. You can analyze exactly what combination of elements (for example, the specific heading combination and opt-in offer location) Best performance and result.

Informatic, like Web Trends 7, allows you to do multi-threaded testing and multi-variable testing. The price of this software is determined at a specified cost for each visitor and you can try it out through a free demo before purchasing.

Software click tracks allows you to track your response to the test and find out where targeted web traffic visitors come from and how they move between pages on your site. You can use the products of the company that makes this software free of charge and then pay your initial costs or monthly fees depending on your needs.

+ نوشته شده در  چهارشنبه 29 خرداد 1398ساعت 3:57  توسط Reza